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| News Update | Reviews | Guides |
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iPhone to bleed Palm and BlackBerry |
| 2008-04-12 |
Source:
TechWorld |
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Palm and RIM's BlackBerry are set to lose market share to Apple's iPhone, an analyst has claimed.
Needham & Co. analyst Charles Wolf has commenced coverage of Palm and RIM, and notes that both companies face challenges as iPhone wins hearts and minds in the consumer and enterprise markets.
Palm faced the deepest challenge. Wolf warned that the company had "lost its way." The lack of a new OS release in five years meant the company was increasingly reliant on in-development products to regain its lost market lead.
"Neither is likely to be introduced until late in the year. Even then, it's an open question whether they'll be successful. We're initiating coverage with an underperform rating," Needham said.
Wolf also believed that Apple's iPhone may take market share from both competing firms once it introduces new enterprise-friendly features in June. RIM will see some impact in its core enterprise markets, while the expected diversity of third-party iPhone applications would hammer Palm's place in the consumer market.
"We believe BlackBerry's supercharged growth in this [consumer] market could slow materially when far more versatile applications developed for the iPhone begin to appear in the second half of the year," Wolf warned.
The analyst does note that this triptych of smartphone developers still hold a great lead on most competitors, because other firms (such as Motorola or Samsung) were tied to Microsoft's Windows Mobile system, which Needham calls "a non-starter in the consumer world."
The introduction of Google's Android platform for mobile phones may change the game once again, the analyst said, as it will offer a more extendible base OS than Windows Mobile to competing firms.
Despite it all, Wolf notes that Apple changed the smartphone industry when it chose to launch iPhone, describing the market as "totally disrupted" by the product's introduction. |
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